internet marketing

One of the biggest things you can do to improve sales and give a professional appearance to your information products is have a great cover / product photo for your downloadable product. In the case of ebooks or PDFs, this means you need a cover you can use on your website, on your product in DPD to be shown in the cart and customer portal, and when marketing your product. In this post we'll go over some options for creating covers and show you a simple workflow to create your own. You have several options for creating ebook covers: 1. Pay a design professional to create one for you. If you're not a professional graphic designer then this will by far generate the best result. However, many ebook authors are bootstrapping with little to no budget, and designers can cost anywhere from $50-500 for professional cover design, putting it outside...

Seamus Anthony, a Melbourne, Australia-based musician and DPD user has written a great article on taking advantage of internet marketing techniques to promote music as an independent artist. He talks about not only getting more exposure for your music, but also making sales: Classic Internet marketing is not usually the kind of thing that musicians tend to consider appropriate for promoting their art. Yet to me, giving it a go makes perfect sense because getting more Facebook “likes” or YouTube views is one thing, and an important thing, but it’s not a sale. He also mentions DPD as a platform for not only selling your music, but also as a content delivery network for distributing your free track downloads. Give it a look: Do Internet Marketing Techniques Work for Selling Music?