Selling Tips

Here at DPD we maintain a content delivery and ecommerce network that delivers thousands of products. This generates a mountain of data on product sizes, product prices, sales volume, most popular product types, etc. We're serious about our privacy policy though, and we never share or sell sales information about any vendor or their product performance to 3rd parties. We do however use anonymous sales and product data to plan our infrastructure and future features to to provide the best possible service to our vendors. This data includes things like product size, product price, product type (video, pdf, etc.), and how many sales they've had. This helps us gauge our storage and bandwidth requirements and is a crucial tool for us to make sure we have enough capacity to meet demand. In this post we'd like to share a few of those anonymous product statistics with you for fun and...

Just a quick note to let DPD users that FatCow Hosting is having a 50% off sale this month- only $3.67/mo for full featured website hosting. We've only heard good things about FatCow, and their plans follow the same "no gotchas" flat rate pricing model that DPD does. If anyone is looking for a cheap and reliable host for their sales site or store this is a great deal! FatCow Hosting 50% Off Sale

Smashing Magazine has a great post on common mistakes made in ecommerce design. Some key mistakes that people who sell downloads in particular might suffer from: Hiding contact information Long and confusing checkout process Requiring an account to order A poor shopping cart design Confusing navigation Not including store and shipping policies Luckily DPD addresses many of these points- checkout using the DPD storefront system is quick and easy with only 3 pages- cart, payment, and delivery. No account is required to order using the DPD system, and the DPD shopping cart follows Smashing's recommendation to load an item in the cart right on the product page without taking the customer to another site or page. In the course of supporting vendors we look at a lot of sales sites. The most common problems we see amongst DPD vendors are lack of contact information and store / shipping policies. Lack...