digital product sales

Whether you want to create a freedom lifestyle or just build a business that can scale, selling a digital product is one of the best options out there. Unlike a direct service, you’re not limited by the amount of time you have to provide it. And unlike a physical product, there’s no inventory, no shipping, and no worries about where your customers are located. Once a digital product has been created, it can be bought and downloaded by as many customers as you can find. This means you can scale the business to any size while working from anywhere.  So, what does it take to start a digital product store in 2019? The tools are definitely available. Here’s what you need to get started:  A Great Product Of course, you need something to sell. If you’re considering starting a digital product store, you may already have a product in mind...

Social proof has been a “thing” for years, but it’s still one of the hottest trends in marketing today. Why? Because it works, and it’s just what you need to send your digital product sales into the stratosphere. Simply put, people like what other people like and they buy what other people are buying. It’s the same dynamic that is making influencer marketing is so hot right now.  But how can you leverage social proof to make a difference in your bottom line and your digital product sales? With the growth of social media and the corresponding growth of technology, social proof is relevant to marketing on a scale that Robert Cialdini likely never imagined when he first coined the term in his 1984 book, Influence.And while influencer marketing is important, social proof goes far beyond influencers, with testimonials, good reviews, expert opinions and blurbs, personal recommendations, and more, playing a...