conversions

Today we've released a new integration that automatically sends transaction information to Google Analytics Ecommerce Tracking.   The integration will pass the following on successful order completion with DPD: DPD purchase ID Order Total Tax and Shipping Totals Items included in the order This will let you track your sales, view traffic sources and referral info for purchases, generate reports, and more in Google Analytics. To set up the integration is easy.   Simply go to Integrations in the left menu, find the Google Analytics Ecommerce Tracking integration in the list, and click the +Add button.  Enter your Google Analytics account number for the website associated with your cart (found on your account home page after logging in to Analytics) and you're in business.  No complicated JavaScript or variables- DPD handles all that automatically. Other Improvements We've also made a change to the way the universal 3rd party tracking integration...

Recently we've had a lot of requests to integrate various 3rd party conversion and affiliate tracking systems with DPD. These integrations use either a bit of JavaScript or a HTML tracking pixel image on the confirmation page of your store to track sales. Well, we've just released a universal 3rd party HTML / JavaScript Conversion Tracking integration! This integration will allow you to place any 3rd party conversion or affiliate tracking code on your store's delivery / order confirmation page. The integration also includes variables for order, customer, and store values so you can pass information like the order total, purchase ID, or customer info in to your tracking code. The integration is easy to use: 1. Log in to your DPD account 2. Go to Integrations in the left menu 3. Add the "3rd Party Conversion Tracking Code" integration to your store 4. Name the integration and paste your...

This week we added a new feature to our website- live chat through Olark. The verdict so far? We love it. We don't often write about other services here, but we're really pleased and think that live chat could be a powerful tool to help our vendors with their sales and conversions so we're going to tell you our experience thus far- Olark has a different approach to live chat than many other services- they use the common XMPP protocol for their chat servers instead of proprietary software. For those not up to date on chat protocols, the XMPP protocol is the same thing that Jabber, Google Talk, Facebook Chat, and a host of other chat services use. XMPP support is built in to every multi-protocol chat client and is a snap to set up. Here at DPD that's pretty important- I'm on Windows 7, Jacob is on a Mac,...